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January 26, 2010
Beacon Entertainment, the company that owns online bingo site Beacon Bingo, the Beacon Cricklewood bingo club in London and the Showboat chain of adult gaming centres (AGC) is all set to reward their bingo club managers and AGC managers as proper bingo affiliates.
Beacon Entertainment owns 26 Showboat ABCs and six bingo clubs including the one in Cricklewood which accommodates 2,700 players. The company launched their online bingo site Beacon Bingo in November 2009 and their Affiliate Programme in January on the Virtue Affiliates Network.
Beacon Bingo announced the new rewards scheme in a meeting on 20th January and will credit the bingo halls and AGCs with 25% of the online bingo wins generated by those customers who registered with the Beacon Bingo site through the scheme.
Chris Drake, Interactive Operations Manager, Beacon Entertainment said: “The club managers are very influential because their customers are right in front of them, not scattered all over the internet. Not only that, but they are the sort of customers who tend to be very loyal compared to the typical online player, who hops from site to site. We think this initiative makes perfect sense for both sides of our business.”
Beacon Bingo features site hosts Chris Drake who is a bingo manager and Emma Morton Smith the TV presenter who guide newbies through the site, which is something of a first in the online bingo space. Beacon Bingo offers their new players a 100% cash match deposit bonus up to £250. Players can also have a go at the slots, scratch cards, number games and casino games at the bingo site.
The bingo site offers penny bingo as well as BOGOF bingo and features several hefty bingo jackpots; for example, the Last Sunday Of The Month Super Link Promotion has a £10,000 bingo jackpot.
Written by Anna Richards for Bingostreet – bringing you news from the world of UK Bingo.
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